Nashville, Tenn. (October 23, 2020) – Nelson Books, an imprint of Thomas Nelson, today announced two promotions within its marketing staff. Mark Glesne will be senior director of marketing for Nelson Books, specifically focusing on Max Lucado and Lysa TerKeurst author brands, and Stephanie Tresner will become a director of marketing for Nelson Books.
Glesne joined the Nelson Books team in 2017 to lead the brand and marketing management for the Max Lucado and Lysa TerKeurst books and brands. Since that time, he has led the strategy and launch of New York Times bestsellers including Unshakable Hope by Max Lucado and It’s Not Supposed to Be This Way by Lysa TerKeurst, along with USA Today bestsellers Anxious for Nothing, How Happiness Happens, and You Are Never Alone by Max Lucado. Prior to this, Glesne served as director of marketing and digital commerce at TOL, Inc. where he oversaw marketing strategy, vision development, and brand implementation.
“Mark has done a tremendous job working with two of our most important authors, Max Lucado and Lysa TerKerust, growing their brands and titles with innovative marketing,” said Tim Paulson, v-p and publisher for Nelson Books.” He will undoubtedly take his leadership within Nelson Books to the next level in this new position.”
Stephanie Tresner joined the company in 2008, serving in various marketing and brand management capacities for Thomas Nelson. Throughout her tenure, she has spearheaded innovative marketing campaigns for New York Times bestsellers including Girl, Wash Your Face by Rachel Hollis, Uninvited by Lysa TerKeurst, A Serial Killer’s Daughter by Kerri Rawson, Scary Close by Donald Miller, A Year of Biblical Womanhood by Rachel Held Evans, and I Said Yes by Emily Maynard Johnson.
“Stephanie demonstrates exceptional project management capabilities, builds trusted relationships with her authors, agents, and coworkers, and leads book marketing with creativity and deep institutional knowledge,” said Jamie Lockard, v-p of marketing for Nelson Books. “I am excited to see her step into this new leadership role as she takes on the marketing strategy and execution for many of our high priority projects.”
About Thomas Nelson: Thomas Nelson is a world leading publisher and provider of Christian content and has been providing readers with quality inspirational product for more than 200 years. As part of HarperCollins Christian Publishing, Inc., the publishing group provides multiple formats of award-winning Bibles, books, gift books, curriculum and digital content, with distribution of its products in more than 100 countries. Thomas Nelson is headquartered in Nashville, TN. For additional information visit www.thomasnelson.com.
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